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Newsletter Archive / Internal
FRIEND.
Every title · every issue · one place

For the team and friends of Friend. Not for forwarding outside.

Updated October 14, 20268 titles · 58 issues and days

Each issue links to its Google Doc, the rendered HTML that went out, and the live page where one exists. Drive holds the files. This page is the front door.

Friend Intelligence Brief / The Weekly Brief

New York · United States · Weekly · Mondays · Internal: competitor and category watch across insurance marketing, branding, content, media, social, paid and organic · 1 issue

Produced every Monday by a scheduled task. Each edition is saved into the FRIEND project as claude/Friend_Intel_Brief_YYYY-MM-DD.html, published as its own page, and left as an unsent Gmail draft. There is no Drive folder for this title: the published page is the canonical copy, so the Page button below is the issue itself.

Sep 4, 2026
NO. 01
First edition. Baseline read on what competitors and adjacent brands are doing, and what Friend should do about it.Sent
HTML pendingDoc pendingPage

Friend of Friend / The Weekly

New York · United States · Weekly · Mondays · Friends of Friend, investors, clients, fellow travelers · 11 issues
Oct 12, 2026
Vol. 10
A captive is an insurance company you build to insure yourself. The only hard part is who you let in.Sent
Oct 5, 2026
Vol. 09
Insurance prices you by the bucket you land in. Friend's goal is to make those buckets smaller and more precise.Sent
Sep 28, 2026
Vol. 08
For decades the insurer priced your ZIP code. This year it started pricing your building.Sent
Sep 21, 2026
Vol. 07
The reinsurers gave back the price. The small account got half a point.Sent
Sep 14, 2026
Vol. 06
Capital keeps finding new ways into insurance. A trustworthy read on the risk is still not one of them.Sent
Sep 7, 2026
Vol. 05
Week of September 7. Site page built and published 2026-09-09.Sent
Aug 31, 2026
Vol. 04
Week of August 31. Site page built and published 2026-09-05.Sent
Aug 24, 2026
Vol. 03
Week of August 24Sent
Aug 17, 2026
Vol. 03 (Aug 17 edition)
A second Vol. 03 FINAL doc dated Aug 17 exists in Drive. Confirm whether it went out, then keep one.Check
HTML pendingDoc
Aug 10, 2026
Vol. 02
Week of August 10Sent
Aug 3, 2026
Vol. 01
Record capital, falling prices, and the one line still climbing.Sent

Pre-Shift / The Ann Arbor Lineup

Ann Arbor · United States · Retired 23 September 2026 (was weekly, Mondays) · Ann Arbor restaurant owners and managers · 1 issue

Retired 23 September 2026 and folded into The Ann Arbor Edition.

Sep 7, 2026
No. 01
Four home Saturdays in a row. The month is won or lost before the first kickoff.Scheduled
HTML pendingDoc

Pre-Shift / The Detroit Lineup

Detroit · United States · Weekly · Mondays · Detroit restaurant owners and managers · 6 issues
Aug 31, 2026
No. 06
The fastest-growing spender in the country just started choosing rooms like yours over the chains.Sent
Aug 24, 2026
No. 05
A very good restaurant just went dark because one person got hurt.Sent
Aug 17, 2026
No. 04
Your biggest weekend of the year is three weeks out. So is the widest gap between eating out and eating in.Sent
Aug 10, 2026
No. 03
Two well-funded rooms are betting on downtown, and the national chains just brought back the value deals.Sent
Aug 3, 2026
No. 02
Your servers' tips just got a tax break. That's a hiring pitch, not a footnote.Sent
Jul 30, 2026
No. 01
The cost of a shift is finally legible. Read it before you write next month's schedule.Sent

Pre-Shift / The New York Lineup

New York · United States · Weekly · Mondays · New York City restaurant owners and managers · 1 issue

Launching with the Ann Arbor Lineup on Monday 7 September. No. 01 was circulated by email on 4 September for review; there is no working folder and no master archive doc in Drive yet, so the email thread is currently the only copy. Next step is to create both so this title tracks like the others.

Sep 7, 2026
No. 01
The five-borough, City Hall, Albany and national signals that move your week, read before the doors open.Scheduled
HTML pendingDoc pending

The Ann Arbor Edition / The Weekly

Ann Arbor · United States · Weekly · Mondays · Ann Arbor owners, managers, and landlords: shops, kitchens, and buildings · 3 issues

Started 10 September 2026 as the single Ann Arbor weekly; from 23 September it replaces The Walk-Through (Ann Arbor Rounds) and Pre-Shift (Ann Arbor Lineup). Built every Monday by a scheduled task on the Vol. 07 anatomy: one local argued lead with a table-drawn Exhibit, three briefs, Last Time We Said, the jargon term, the calendar. Each issue is saved to the FRIEND project and to this Drive folder as a standalone HTML file; there is no Google Doc draft for this title.

Sep 28, 2026
No. 03
The university built 2,300 beds, and the rent near campus went up anyway.Sent
HTML fileDoc pending
Sep 23, 2026
No. 02
Ann Arbor rewrote the landlord's rulebook three times in eight days.Sent
HTML fileDoc pending
Sep 10, 2026
No. 01
The city sold a parking lot for 450 apartments, and tenants got a bill of rights, on the same Tuesday night.Sent
HTML fileDoc pending

The Walk-Through / The Ann Arbor Rounds

Ann Arbor · United States · Retired 23 September 2026 (was weekly, Tuesdays) · Ann Arbor property owners and landlords · 5 issues

Retired 23 September 2026 and folded into The Ann Arbor Edition, the single weekly for Ann Arbor owners, managers, and landlords. Every sent issue lives inside one Master Archive doc; open it and use View ▸ Show outline to jump to a date. Standalone HTML files were generated from that doc on 5 September 2026 and now sit in the Drive folder, one per issue.

Sep 1, 2026
No. 05
Watch the boring numbers. They're the ones that move your bottom line.Sent
Aug 25, 2026
No. 04
Draft for markup dated Aug 25. Not in the master archive; confirm whether it was sent.Check
HTML pendingDoc
Aug 11, 2026
No. 03
Lansing wants to cut your security-deposit clock in half. Set your process up like it already passed.Sent
Aug 4, 2026
No. 02
Lansing is drafting a bill that would let your tenant buy the building when you sell it.Sent
Jul 30, 2026
No. 01
The junk-fee era in Ann Arbor ends Saturday. Reprice before it does.Sent

Daily Signal Feed / The Clarity Brief

Daily · weekdays · Internal: insurance AI, commercial P&C pricing, alternative capital, competitors · 30 days

Each day is preserved in full at the top of that day’s dated master doc ("through YYYY-MM-DD"). The rolling master keeps the last few days in full and summarizes older ones.

How this archive works

Drive is the vault, this page is the index. Files live in the Friend Newsletter Archive folder, one subfolder per title, with a matching index sheet. Each issue's FINAL Doc and its rendered .html sit side by side under one name pattern: Title_YYYY-MM-DD_NoNN.html. The working folders keep the drafts and revisions; the archive holds only what shipped.

Adding an issue is the last step of the publish flow, not a separate chore:

  1. Lock the FINAL Doc and export the rendered HTML.
  2. Drop both into the title's subfolder under the standard name.
  3. Add the row to the index sheet: date, number, headline, Doc link, file link, live URL.
  4. Ask Claude to add the issue to the newsletter archive, and this page picks up the row.

New titles get a section here the day their first issue ships. Rows marked Check are files whose status is unresolved. Clear them once and they stay clear.

FRIEND.
Clarity is the product.
Newsletter Archive · New York · Detroit · Ann Arbor · 2026